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Kristi Beaulieu

A Royal Take on Public Relations by Kristi Beaulieu on August 18th, 2017

The Royal Family is arguably one of the most famous families in the world. Unless you’re a die hard Kardashian-Jenner fan, then I would say this blog post isn’t for you. Sure the Royals live in palaces, wear fancy crowns and travel all over the world but they also face heavy...

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Sabrina Bevilacqua

Killer Retail Presentation by Sabrina Bevilacqua on August 16th, 2017

Throughout your client’s product life, one of the most important first impressions is the one they make to buyers. Retailers are an essential part in getting an incredible product in the hands of consumers. To win over the retailers and have them support you, not only do you...

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Jessica Domingo

Influencer Relations & the Importance of Disclosure by Jessica Domingo on August 14th, 2017

Influencers have become increasingly important as the media landscape continues to grow in their favor. When it comes to what people are willing to spend their money on, the Internet and social media channels like Instagram are more influential than ever before. The younger...

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Selina Mendez

Training isn’t just for sports by Selina Mendez on August 11th, 2017

“Excellence is an art won by training and habituation. We do not act rightly because we have virtue or excellence, but we rather have those because we have acted rightly. We are what we repeatedly do. Excellence, then, is not an act but a habit.” – Aristotle Throughout...

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Aidan Djabarov

The Importance of Self-Care for PR Pros by Aidan Djabarov on August 10th, 2017

As PR professionals, we juggle a lot because multitasking is an essential part of our job. However, we still tend to forget to do the most important aspect of our job: taking care of ourselves. Really? You might be asking. That’s more important than sending 20 pitches...

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Donna MacNeil

It’s OK to Brag a Little… by Donna MacNeil on August 8th, 2017

We brag about other people for a living and know that every achievement, milestone and job well done tells a little more in the narrative of someone’s life, career, or company story.   It’s important to stop and acknowledge the wins along the way, big and small. You...

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