Articles and News

Carla Silvestrone

The Science Behind Having an Aesthetically Pleasing Instagram Feed by Carla Silvestrone on November 16th, 2018

On average, people use Instagram for 32 minutes per day. Which means people are checking their Instagram feeds several times per day. It's an addiction. In fact, if you think about it… how rare is it to find people and especially businesses who are not Instagram users? The...

Shadia Basravi

TOP TOY TRENDS ROCKING 2018 by Shadia Basravi on November 14th, 2018

Toys are beautiful, magical things. Not only do they bring oodles of joy to little ones, but even as adults, the innovation and design of these fabulous creations never cease to fascinate! As we head into the holiday season, we’ve come across pretty much everything that has to...

Jermaine Oconnor

3 TIPS FOR CREATIVE CONCENTRATION by Jermaine Oconnor on November 12th, 2018

Concentration is a proven challenge and often a barrier to creativity. Whether we are writing a blog, designing a poster, or painting to canvas, our ability to complete a task and follow through on our ideas greatly depends on our ability to concentrate. Take Regular...

Kean Ong

Reasons Why a Pull Strategy is the Future by Kean Ong on November 8th, 2018

In a world where technology is continuously evolving companies need to adapt and take next steps for future growth. Some questions that are asked, is my product going to be relevant next year? Are my marketing mix refined to the point where we can keep increasing growth? Are...

Cassandra Ward

The Life Cycle of a Story by Cassandra Ward on November 6th, 2018

At the beginning of my career I was once told that a story is a living thing. The seed of a story needs to be planted, then nurtured, then tended to in order to ensure maximum exposure and longevity. It is an analogy that I firmly believe holds true today, perhaps even more so...

Riley Little

Making A Move For Your Career by Riley Little on November 2nd, 2018

I think a lot of us get bogged down by the burden of wanting to progress within a profession by acknowledging that sometimes you’ve peaked at any given place of employment. It can be difficult to fully grasp this as the familiarity of something can instil a sense of comfort...