Blog

Inessa Radostin

Tips and Tricks for Shooting Product Photography at Home by Inessa Radostin on March 30th, 2020

[vc_row][vc_column][vc_column_text]A home is a canvas for your wildest imagination. Thinking back to when I was a kid– jumping off couches, spinning webs like Spider-Man and avoiding those lava floors below the bed. Everything at home was a canvas back then, and it still is...

READ MORE
Donna MacNeil

WE OWN PLAY, AND THAT’S A POWERFUL COMMODITY by Donna MacNeil on March 29th, 2020

By now we’ve all heard the communication speak a million times — “unprecedented times,” “an abundance of caution,” and “safety is our highest priority” — but let’s face it, it’s a crazy time. We’re driving blind, with no control or foresight, struggling...

READ MORE
Margarita Castro

Key Elements to a Successful Ad Design by Margarita Castro on March 20th, 2020

[vc_row][vc_column][vc_column_text]Now that you have an amazing product, it’s time to spread the word and get it to engage with your public and sell. Take a look at these tips to make sure your ads look stellar! Less is More When it comes to showcasing a product or...

READ MORE
Daman Grewal

COMMUNICATION – KEEP IT RIGHT, KEEP IT TIGHT by Daman Grewal on March 13th, 2020

[vc_row][vc_column][vc_column_text]There’s more to account management than meeting deliverables and checking off your to-do list. Communication is the foundation of becoming a valued member of your client service team. Therefore, relationship building and establishing...

READ MORE
Nathan Kornet

Advertising on YouTube? Here’s What You Need to Know by Nathan Kornet on March 10th, 2020

[vc_row][vc_column][vc_column_text]We all know that YouTube is a streaming giant and the platform of choice for consuming most online video. With 2 billion monthly unique users on the platform, marketers are looking for the most effective way to reach their target audience who...

READ MORE
Kassandra O'Brien

New York Toy Fair 2020: Preparing for Success by Kassandra O'Brien on February 18th, 2020

New Year – New Me Same Crazy Schedule! For those of us in the industry, the first quarter of every year is jam-packed with all kinds of excitement! Whether you’re an agency, manufacturer, or media member, the year starts with an exciting journey to four different Toy...

READ MORE